“The Heart of Business”, the new book by the CEO of Best Buy

How to transform and refloat a company by leading from purpose

Hubert Joly, former CEO of Best Buy and the architect of the spectacular change of direction of this American company, presents his personal guide to achieving extraordinary results by putting people and purpose at the heart of the business.

What does “The Heart of Business” teach us?

In 2012, “Everyone thought we were going to die,” Joly says. Eight years later, Best Buy was transformed when Joly and his team made this company one of the country's preferred employers, greatly increased customer satisfaction and dramatically increased the share price of Best Buy. They also succeeded in making Best Buy a leader in sustainability and innovation. In The Heart of Business or The Heart of Business, Joly shares the philosophy behind the revival of Best Buy: to pursue a noble purpose, to put people at the center of the business, to create an environment where all employees can grow and treat benefits as a result, not as the goal.

This approach is easy to understand, but putting it into practice is not that easy. It requires radically rethinking how we see work, how we define companies, how we motivate and how we lead. In this book, Joly shares memorable stories, lessons, and practical advice, all drawn from his own personal transformation from a tough McKinsey consultant to a leader who believes in human magic.

The Heart of Business or The Heart of Business is a guide for leaders willing to abandon old paradigms and lead with purpose and humanity. It shows how we can reinvent capitalism and contribute to a sustainable future.